February 23, 2016

"Policy, Politics, and Consumer Trust in Digital Marketing" at the RampUp! 2016 Conference

This event has already occurred.
San Francisco, CA
Senator Mark L. Pryor, Erik Jones and Michael A. Signorelli joined a panel entitled “Policy, Politics and Consumer Trust in Digital Advertising,” which focused on fostering trust among consumers, brands, and companies in the digital advertising ecosystem. Other topics included best practices, regulations, policy trends, and potential privacy concerns associated with digital advertising. The panel also featured Lou Mastria of the Digital Advertising Alliance and Christopher Oswald of the Direct Marketing Association.