July 2012 | electronicRETAILER

Counterfeiting: Why We Should Care and What We Can Do

1 min

Counterfeiting is the number one source of revenue for organized crime and terrorism.  While many product marketers think that nothing can be done to stop counterfeiting, the fact is a lot can be done as long as there is commitment.

This article discusses how a dedicated staff, a dedicated budget, experienced anti-counterfeiting vendors and good lawyers can make a difference in combating counterfeiting.

Click here to view this article.