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Events/Speaking Engagements

Speaking Engagements

May 1, 2018   11:00 AM - 11:45 AM PDT

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55 Cyril Magnin Street
San Francisco, CA 94102



This panel will discuss recurring but always vexing issues in claim construction and substantiation: puffery, how far humor will get you, demonstrations, line vs. single-product claims, superiority vs. parity, objective performance vs. subjective preference claims and more. We will give you NAD's bottom line rules plus provide short practical tips for getting it right, right out of the gate.

Speakers: 
Amy R. Mudge – Venable LLP
Terri J. Seligman – Frankfurt Kurnit Klein & Selz PC
Martin S. Zwerling – NAD

Visit the conference page for more information about this event.