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Events/Speaking Engagements

Speaking Engagements

December 13, 2018   12:00 PM - 2:00 PM EST

Venable LLP and Webinar
8010 Towers Crescent Plaza
Suite 300
Tysons, VA 22182

Loyalty programs have been around for decades, but their widespread popularity and the migration to digital marketing has meant increased complexity from a legal perspective. Join us as we discuss the laws that regulate loyalty programs, including consumer protection, sweepstakes, auctions, commercial coventures, privacy, franchise, antitrust and even civil rights, as well as recent litigation and enforcement involving these popular and effective promotional programs. Throughout the program, we’ll highlight the risks and perils to watch out for in designing such programs, and suggest practical ways to address the legal traps in creation and implementation.

Melissa Steinman, Partner, Venable LLP 
Alicia Kabiri, Vice President, Legal, Brands and Marketing, Hilton 
Shazmah Hakim, Vice President and Assistant General Counsel, Marriott International

Visit the ACC event page for more information and to register for the event.