Venable Partner Stu Ingis
was quoted in an October 9 Entertainment Close-Up
article on PreferenceCentral's letter of intent with the Digital Advertising Alliance (DAA) to become one of their first Approved Providers relating to consumer protection solutions. DAA's Approved Providers program aims to enable consumers to choose the types of advertisements they see online and ultimately gain control over their advertising experience.
Ingis, who represents the Digital Advertising Alliance, said, "We are delighted that PreferenceCentral is applying to be an approved provider of services under this program. We look forward to their participation in this important initiative."