This authoritative seminar has been completely revamped to update your knowledge and understanding of changing laws, regulations, and issues and alert you to pending and upcoming actions that will demand your response. The regulatory climate today's direct and interactive marketers operate in is complex, confusing and the rules seem to constantly change.
Privacy. Data security. Behavioral targeting. E-mail. Telemarketing. In one day, we'll tackle these and other pressing concerns and provide you with the cutting-edge solutions you need to sell your products and services - without worry of legal consequences. Take steps now to avoid making ill-informed decisions that put the legal gears in motion and result in negative consequences - including angry customers, bad publicity, lawsuits, and even the loss of business.