February 11, 2011 - 9:00 AM - 12:30 PM ET

"The New Look of Gift Cards" at Sweepstakes, Promotions & Marketing Laws: Comprehension & Compliance Conference hosted by the City Bar Center for CLE

This event has already occurred.
New York City Bar
42 West 44th Street
New York, NY

Virtually all companies are using numerous promotional tools in their marketing, from sweepstakes and skill contests to gift cards, forms of social media and the like. Meanwhile, rapidly changing technologies and related laws have brought about a whole new arena of laws, regulations, and cases. Privacy issues area lso becoming more complex and require more detailed compliance and close attention to review of marketing materials.

Experts in this field will focus on critical issues arising in marketing a wide variety of products and services through numerous channels.

Venable partner, Melissa Landau Steinman will address the topic of gift cards.

Venable is able to offer a 15% discount if you mention Venable when you register by telephone at: 212-382-6663.

Registration and more information is available on the New York City Bar website.