October 27, 2011 - 8:45 AM ET

"Protecting Your Brand: Policing Your Intellectual Property in an Ever-Evolving Virtual Space" for the American Conference Institute

This event has already occurred.

Flatotel

New York, NY

Thousands of companies worldwide are leveraging the power of social media to get closer to consumers. Your competitors view social media as an integral part of their marketing and customer relations strategy. If you are not actively integrating these emerging platforms into your business plan, you risk falling way behind. American Conference Institute (“ACI”) is pleased to introduce its Social Media, Business, Technology and the Law conference, taking place October 26 – 27, 2011 in New York City.

The omnipresence of social media is undisputed. The laws have not quite caught up with the lightning fast pace of technology. In-house counsel and newly created social media executives are left to interpret existing laws and how to apply them to these platforms. Sites such as Facebook, Twitter and LinkedIn have guidelines to help companies with everything from promotions to job postings to advertising messages. Social media has undoubtedly forced you to change your internal organization structure and corporate communications policy. How does your Social Media policy stack up against your competitors? By attending this program, you will gain insights into how other companies are handling social media, see where you are ahead of the curve, and the areas that you are lagging behind.

Roger Colaizzi will be speaking at the session entitled "Protecting Your Brand: Policing Your Intellectual Property in an Ever-Evolving Virtual Space."

To download the program for this event, please click here.

For registration and more information, visit the ACI website.