September 20 - 21, 2012

9th Annual Anti-Counterfeiting & Brand Protection Summit

This event has already occurred.
New York, NY

Marcella Ballard will present a panel entitled: "Creative Inspiration or Counterfeit: The Importance of IP Protection in the Fashion Industry" on September 20 at 12:00 p.m.

Topic areas will include:

  • The impact of recent case law on brands
  • Where do you draw the line between counterfeit and creative inspiration
  • Effective ways and methods to protect against counterfeiting: Highlighting design features that can be protected
  • Overview of proposed legislation to protect fashion designers

Justin Pierce, along with other industry professionals, will speak on a panel entitled: "Developing and Implementing a Cost- Effective Brand Protection Strategy" on September 21 at 1:45 p.m.

Topic areas will include:

  • Best practices and effective techniques to facilitate a holistic and multifaceted strategy to protect your brand and revenue streams
  • How to deliver an effective anti-counterfeiting program when facing cost restraints
  • Proven brand protection techniques and strategies
  • Measuring the ROI: tools to assist in the measurement and analysis of your legal spend

Click here for additional information.