November 28, 2012 - 12:00 PM - 1:00 PM EST

"Running Sweepstakes, Contests and User Generated Content Promotions on the Latest Social and Mobile Marketing Platforms" for the Association of Corporate Counsel's IT, Privacy & eCommerce Committee

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Webinar

Facebook, Twitter and YouTube continue to be all the rage in online media, with new platforms nipping at their heels.  Few counsel, though, understand how the federal and state laws regulating sweepstakes and contests apply in the context of these new technologies—or how the rules adopted by the individual platforms will apply to the increasingly cutting-edge promotions being proposed by innovative and creative marketing departments.  Join us for an informative discussion of how these promotions may be regulated, including some strategies for creating compliant promotions that are successful in the marketplace.

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