May 30, 2013 - 2:00 PM - 3:00 PM EST

"The Clock Is Ticking: Is COPPA Compliance a 'Mission Impossible'?" for Direct Marketing Association

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Webinar

On July 1, 2013, sweeping new regulations for marketing to children take effect. In updating the Children's Online Privacy Protection Act (COPPA) Rule, the Federal Trade Commission (FTC) has extended its reach to new businesses and new information. Even if you were safe in the past, you may not be in this new regulatory world.

To make things more challenging, the FTC denied the marketing community's request to delay the implementation of the new COPPA Rule, leaving many companies scrambling to come into compliance with the new regulations.

This educational webinar will address how to implement these regulatory changes and avoid the pitfalls of COPPA compliance in the Digital Age. The session will walk through the COPPA Rule changes, take a deep dive into the FTC's "Complying with COPPA" FAQs, and answer your questions about how to stay on the right side of the regulators.

Speakers
Tara Potashnik, Associate, Venable LLP
Julia Kernochan Tama, Associate, Venable LLP
Jerry Cerasale, Senior Vice President, Government Affairs, Direct Marketing Association


To register, please click here.