Justin Pierce will speak on a panel, “Protecting What Matters: IP Strategy for Safeguarding Innovation Value (Trademarks, Patents, and Process Know-How),” at the Gulf Petrochemicals and Chemicals Association (GPCA) Research & Innovation Conference. The session will explore how leading chemical companies protect patents and process know-how, trade secrets, and digital assets while collaborating across ecosystems. Listeners will gain practical insights into balancing innovation with competitive advantage, securing industrial know-how, and turning research breakthroughs into defensible, scalable, and profitable technologies.
- Patents: Protecting molecules, materials, and applications
- Trademarks: Securing brand and market differentiation
- Process Know-How and Trade Secrets: Defending industrial advantage
Additional information on the conference can be found here.