October 28, 2016

Making Terms of Use enforceable, dissecting TCPA terms, and more in this issue of Advertising Law News & Analysis

2 min


Terms of Use Can Be a Game Changer

If you're a major player in the mobile game space, you know that well-crafted Terms of Use can help you avoid a class action, but are your terms designed in a way that makes them enforceable? Venable's Kimberly Culp shares tips to ensure your company doesn't get sidelined.

Click here to read the full post on App Developer Magazine.

D.C. Circuit Panel Dissects TCPA Terms in Order Appeal

Earlier this month, a three-judge panel of the U.S. Court of Appeals for the D.C. Circuit heard oral arguments in a consolidated appeal filed by various telemarketing industry members challenging parts of the Federal Communications Commission's (FCC) July 2015 Telephone Consumer Protection Act (TCPA) Declaratory Ruling and Order. In his recap of the hearing, Venable's Daniel S. Blynn writes that the judges were difficult to read as they questioned the petitioners and respondents. The inherent ambiguity and uncertainty in the language will likely continue to trouble businesses, marketers, and attorneys alike.

Upcoming Events:

ad:tech New York

November 2-3, 2016 | New York, NY

ad:tech is the original industry authority for marketing and media technology, where marketing, technology, and media communities assemble to share new ways of thinking, build strong partnerships, and define new strategies to compete in an ever-changing marketplace. Be sure to visit Venable in the exposition hall at the Javits Center.

Click here to register and to learn more about the conference.

2016 ANA/BAA Marketing Law Conference

November 9-11, 2016 | Chicago, IL

The Brand Activation Association's Marketing Law Conference continues to be the broadest marketing and advertising law forum, with deep practical legal content, fruitful networking, and major CLE credits. Attendees can expect to hear from the nation's leading counsel, including Venable attorneys Amy Mudge and Melissa Steinman, on all aspects of Marketing and Advertising Law and Digital Media, including but not limited to native advertising, IP and privacy, loyalty programs, FTC, state AGs, and state regulation.

Click here to register and learn more about the conference.

ADSUM - Advertiser Summit

December 2-5, 2016 | Aspen, CO

Venable is a proud sponsor of the first ADSUM Advertiser Summit in Aspen, Colorado. ADSUM is a conference dedicated to unifying advertisers and focused on issues unique to online merchants and retailers. Join Venable attorneys Ari N. Rothman and Shahin O. Rothermel, who will present and moderate a panel discussion on "Regulatory Activities, Compliance Best Practices, Offline vs. Online Lessons" on Saturday, December 3.

Click here to register and learn more about the conference.