July 10, 2025

Advertising Law News and Analysis

1 min

Eighth Circuit Cancels FTC Negative Option Rule: What Does It Mean?

The U.S. Court of Appeals for the Eighth Circuit vacated the Federal Trade Commission's Rule Concerning Subscriptions and Other Negative Option Plans (often referred to as the "Click-to-Cancel" rule) on July 8, just days before the FTC was set to begin enforcement of the rule.

Lead Generation Scams in Healthcare: FTC Files Case Against Impersonator Ads

On June 24, the Federal Trade Commission filed a complaint in the U.S. District Court for the District of Maryland against Mercury Marketing, LLC, and several affiliated entities and individuals alleging that the defendants impersonated substance use disorder treatment clinics in search ads to deceptively route consumers trying to call those clinics to the defendants.

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