May 26, 2010 - 3:45 PM - 5:00 PM EST

"Alleviating Privacy Concerns Associated with Behavioral Targeting" at the American Conference Institute's 4th National Advanced Forum on Financial Services Marketing Compliance

This event has already occurred.
The Carlton
Madison Avenue
New York, NY
  • How are recent reforms regulating the increase in behavioral targeting
  • Assessing the use of cross-industry marketing in behavioral targeting
  • How the FTC’s proposed privacy principles may impact the use of behavioral marketing
  • What type of consumer data may be collected and what type of data cannot be collected
  • Determining whether industry self-regulation is an effective means of protecting consumer privacy
  • Prevent internet fraud associated with behavioral targeting

Speakers:

Dr. Martin Carmichael
Chief Security Officer
TD AmeriTrade

Stuart Ingis
Partner
Venable LLP

Andrew B. Lustigman
Partner
The Lustigman Firm