May 03, 2013 - 9:00 AM - 1:00 PM EST

"Sweepstakes, Promotions and Marketing Laws: Comprehension & Compliance" at the New York City Bar Center for CLE

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New York City Bar Center for CLE
New York, NY

More and more companies are using promotional tools including sweepstakes, skill contests, and hybrid versions thereof. The rise of social media, user-generated contests and mobile marketing vehicles, with their rapidly changing rules on children's marketing, and privacy issues raise thorny questions for the practicing bar.

In this program, professionals in the field will address the critical issues that arise when offering games and other promotions relevant to today's marketplace.

Topics to be discussed include the laws governing sweepstakes and skill contests, social media, mobile marketing, drafting official rules and disclosures, use of intellectual property, and the gift-card/coupon interface.

Speaker
Melissa Steinman, Partner, Venable LLP

For information and registration, please click here.