May 17, 2017 - 3:45 PM - 5:15 PM CST

"Minimum Advertised Pricing/Minimum Retail Pricing Presentations, Panel, Q&A," The NASC Annual Conference

This event has already occurred.
Astor Crowne Plaza
739 Canal St. @ Bourbon
New Orleans, LA 70130

One of the most important issues facing our industry today – which affects or has the potential to affect every channel to market – is the issue of price erosion. Like it or not, thanks to the Internet consumers have easy access to information, along with product pricing; many companies have implemented MAP/MRP “policies” (not agreements) to help avoid a “race to the bottom.” We have all heard the saying, “No one wins a price war.”

Why do we think this is one of the most important issues in the industry? Because a well-informed and educated consumer helps expand the market and drive increased growth in any industry. Nutrition and health supplements are a prime example of how information is helping to expand and grow the market by focusing consumers toward educational initiatives and value-driven decision making.

To help answer questions about the impact and implications of MAP/MRP policies, we have assembled a panel of experts in this area that will help your company better understand these pricing policy strategies, and help you avoid some potentially severe legal landmines.

Speakers:
Melissa Landau Steinman, Partner, Venable LLP
Ron Solomon, President/CEO, MAPP Trap
Scott Garmon, President, CEO, Garmon Corp.
Mark Witriol, Partner, Head Dog Food Taster, Pet Food Express

Visit the NASC Conference event page for more information and to register.