October 21, 2021 - 2:00 PM - 3:00 PM ET

Martech Procurement Tips and Contract Guidance

Marketing technology (martech) is an essential component of helping marketers manage business transformation. The previous decade has seen the rise of the martech specialist and the birth of a $100+ billion marketing technology industry. Join us for an informational webinar about procuring marketing technology resources, solutions, and applications and learn best practice tips and guidance for preselection considerations and contract negotiation.