Jonathan L. Pompan, co-chair of the Consumer Financial Services practice, will present “Building Trust and Compliance When Working with Lead Generation Advertising and Affiliate Marketing” at the 2020 Compliance University hosted by the Online Lenders Alliance (OLA). Over the last several years, advertisers have had an increasing focus on the quality and transparency of lead generation advertising. This focus has been progressing, although some lenders only see a limited view of what consumers experience and how they entered the marketplace. This session will explore how to expand the ways lenders can understand what the consumer is experiencing, including the benefits of stakeholder coordination, the role of contract terms, and best practices for lenders to use lead generation effectively without inviting legal risk. This panel will also discuss real life challenges that present for overworked compliance and legal departments and some methods to help improve monitoring of affiliates and third-party vendors.
For a full list of Venable presentations, click here.
Compliance University is the annual event for compliance officers and heads of companies who need to safeguard their operations with compliance programs. Speakers will present on the evolving legal and regulatory landscape for consumer lenders, small business lenders, service partners, investors, bank representatives, and more, including the latest trends in fintech and regtech. Each attendee receives a certificate upon completion of the program.
For more information about Compliance University, click here.