Webinar
A.J. Zottola participated in a webinar, “Martech Procurement Resources for Marketers and Procurement Specialists,” hosted by the Association of National Advertisers (ANA) on January 21, 2021. He spoke about the suite of legal documents that Venable created for ANA to streamline procurement decisioning and the martech procurement process, and the drive toward a more efficient evaluation and negotiation. Attendees learned about how these tools help marketers secure substantially better value from of their martech investment, drive growth, and eliminate waste.