August 08, 2023 - 1:00 PM ET

Association of National Advertisers (ANA)

A Legal Update on NFTs, Crypto, the Metaverse and AI in Advertising & Promotions

This event has already occurred.

Venable attorneys Ellen Berge, Melissa Steinman, and Chris Boone will present “A Legal Update on NFTs, Crypto, the Metaverse and AI in Advertising & Promotions,” a legal webinar hosted by the National Association of Advertisers, on August 8, 2023.

Join us for an informative webinar exploring legal developments with regard to new technologies like NFTs, cryptocurrency, and the metaverse—with some AI thrown in for good measure! As technology continues to evolve, it's essential for businesses, influencers, and marketers to stay informed about the latest developments and associated compliance challenges. This webinar will guide you through essential brand advertising and consumer protection considerations, ensuring you stay compliant and navigate the dynamic landscape of NFTs, Web3, cryptocurrency, AI, and more.

Key topics include:

  • Advertising and Consumer Protection Considerations: Understand the crucial aspects to consider when integrating NFTs, cryptocurrency, CGI, and other new technologies in advertising campaigns and promotions. Understand how new and anticipated updates to FTC rules and guidance may affect advertising using cutting edge technologies, and learn how to strike a balance between creative innovation and responsible consumer engagement.
  • NFTs and Cryptocurrency in Giveaways, Sweepstakes, and Promotions: Gain insights into the legal and implications of incorporating NFTs and cryptocurrency in these initiatives.
  • Children and the Metaverse: As the metaverse becomes more accessible, learn about the specific considerations and guidelines for engaging with younger audiences while staying compliant with the FTC rules.
  • Update on Digital Asset, Cryptocurrency and NFT Regulation: Get the latest on attempts to regulate digital assets in Congress and at the SEC, and gain insights into the compliance risks associated with money transmission and the SEC regulations in the context of NFTs and crypto, so you can understand how they may affect your next campaign or promotional concept.
  • Artificial Intelligence, Generative AI, and Consumers: Examine the intersection of artificial intelligence and consumer interactions in the digital realm.

Don't miss this valuable opportunity to equip yourself with the knowledge and tools to navigate the ever-evolving world of NFTs, cryptocurrency, the Metaverse and Web3, and other developing technologies.

For more information and to register, please click here.