When working with influencers, companies can do everything right, from drafting an influencer agreement to creating a stellar marketing plan. All elements of the ideal campaign are in place. But when you tune in to see the fruits of your efforts, you see instead a flood of consumer outrage, negative reviews, and online derision. The influencer has gone rogue, deviating from your carefully coordinated plans. What do you do? Join Shahin Rothermel and Jay Prapaisilp to learn about the potential legal implications and practical responses and how companies can protect their brands when things go wrong.
Speakers
- Shahin Rothermel, Partner, Venable LLP
- Jay Prapaisilp, Associate, Venable LLP
CLE Accreditation
Venable is an approved CLE provider in California, Florida, Illinois, and New York. This program is accredited for a 60-minute live (participatory) credit hour(s), subject to the regulations of the jurisdiction. Venable certifies this activity conforms to the standards for approved education activities prescribed by the rules and regulations of the State Bar of California, Florida Bar, MCLE Board of the Supreme Court of Illinois and State Bar of New York, which govern minimum continuing legal education. Venable is a State Bar of California, Florida Bar, MCLE Board of the Supreme Court of Illinois and State Bar of New York approved MCLE provider. This program is appropriate for both experienced and newly admitted attorneys.
Venable is a registered provider in Colorado and can submit for program accreditation upon request. Please allow 30 days for program submission and review. You can request CO credit in advance by emailing iafajardo@Venable.com.