Rob Hartwell

Hartwell Robert

Rob Hartwell is an associate in the firm's eCommerce, Privacy, and Cybersecurity Group, where he focuses his practice on privacy and data security. He represents clients in the advertising, retail, telecommunications, consumer lending, and financial services industries. In addition to his regulatory representation, Rob also offers his clients advice regarding product development and data use practices. This counsel includes the development of internal data use policies, compliance programs, privacy assessments, and the development of data security policies and procedures.

Rob offers compliance advice regarding various self-regulatory codes and programs that address online behavioral and interest-based advertising, such as the Digital Advertising Alliance (DAA) Principles and the Network Advertising Initiative (NAI) Code of Conduct. He is regularly involved in various policy discussions and self-regulatory developments related to the intersection of the Internet, advertising, and privacy.

Rob has extensive experience with the consumer lending laws of various states, such as state licensing and loan structure requirements. Most recently, he guided a Fortune 50 company through various state law matters regarding consumer lending, the sales finance industry, and retail installment sales.

He counsels clients on privacy and data security matters before federal and state regulatory agencies, including the Federal Trade Commission, the Federal Communications Commission, the Department of Commerce, the Consumer Financial Protection Bureau, and state agencies and commissions. His representation includes advocacy in administrative, investigative, legislative, regulatory rulemaking, and enforcement proceedings concerning various state and federal statutes and regulations. These matters have implicated the Controlling the Assault of Non-Solicited Pornography and Marketing Act (CAN-SPAM), the Telemarketing Sales Rule (TSR), the Telephone Consumer Protection Act (TCPA), the Video Privacy Protection Act (VPPA), the Health Insurance Portability and Accountability Act (HIPAA), the Health Information Technology for Economic and Clinical Health Act (HITECH), the Truth in Lending Act (TILA), and the EU-U.S. Privacy Shield. He also assists various trade associations in preparing comments in response to federal rulemaking proceedings.


Government Experience

  • Intern, Federal Energy Regulatory Commission, Department of Energy




  • J.D. cum laude University of Michigan Law School 2013
    • Contributing Editor, Michigan Telecommunications and Technology Law Review
  • M.S.I. Information Policy University of Michigan School of Information 2013
    • Member, Phi Kappa Phi National Honors Society
  • B.A. University of Michigan 2008

Bar Admissions

  • Maryland
  • District of Columbia